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TABLE OF CONTENTS

Resistance to change is common, and will possibly be experienced by any business attempting a digital transformation. A digital transformation roadmap will provide a visual outline of how your business intends to use digital technology to satisfy its goals. For instance, the use of CRM software to organize and analyze customer data. This can allow for more targeted marketing and increased revenue for your business. It should be noted that your digital transformation roadmap is separate from your digital transformation strategy. Your business’s plan for digitization focuses on identifying your business goals, current market conditions, and success measures such as lowering operational costs or increasing growth.

Use Project Communication Management For Better Collaboration And Communication

In times of change, communication, and collaboration is key. Relying on the 5 C’s of communication in project management can significantly reduce misunderstandings throughout the digital transformation process, particularly between different departments. A good tip here is to implement the use of project management apps for change management like Asana and Wrike, which allows the entire team to access the information, view their responsibilities, and stay up to date with the ongoing digital change process. With this, everyone stays on the same page.

Another way to utilize project management to improve communication during a digital transformation is to create a RACI chart. This helps project managers to visualize the stakeholders that need to be in lines of communication. A RACI chart is a great way of eliminating bottlenecks in the communication flow.

Create A Project RoadMap To Get All Stakeholders On Board

Resistance to change is common, and will possibly be experienced by any business attempting a digital transformation. A digital transformation roadmap will provide a visual outline of how your business intends to use digital technology to satisfy its goals. For instance, the use of CRM software to organize and analyze customer data. This can allow for more targeted marketing and increased revenue for your business. It should be noted that your digital transformation roadmap is separate from your digital transformation strategy. Your business’s plan for digitization focuses on identifying your business goals, current market conditions, and success measures such as lowering operational costs or increasing growth.

Cultivate An Agile Approach Across The Board

Agile project management centers on continuously adapting, being flexible, and placing customers at the center of the transformation. Businesses that adopt an agile approach have been shown to experience a 98 percent rate of success on their projects, according to a recent survey. For an agile approach to digital transformation to be successful, it requires collaboration.

Organization of regular collaboration activities such as project update meetings along with reviews is key to maintaining a flexible approach during your digital transformation. A good example is the continuous use of project risk management tools like time tracking or SWOT analysis. These can help your project manager identify risks during the digital transformation such as cyber attacks and security breaches. It also gives you time to plan on how to mitigate them.

Successful digital transformation in your business will require some planning and forethought. The process of adopting digital technology across your business processes will not be an overnight feat. However, with the use of great project management techniques and tools, your business can navigate the change smoothly.

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