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TABLE OF CONTENTS

Content marketing is a powerful tool for businesses to connect with their customers and create long-term relationships. It involves the creation, promotion, and distribution of content that is related to your business, products, and services. 

Content marketing has risen to the forefront as a powerful tool to engage customers and build lasting relationships. This content can include blogs, videos, infographics, podcasts, eBooks, white papers, social media posts, and more.

This article will delve into the importance of content marketing project management and provide a list of top project management tools to enhance your content marketing endeavors.

What is content marketing project management?

Content marketing project management is a crucial element for the successful execution of content campaigns. The primary objective of content marketing is to generate leads, foster engagement, educate the audience, and ultimately drive sales. 

To make sure that your content is successful, a project manager must be involved in the development process.

Effective content marketing project management doesn't necessarily require a human project manager. Instead, it can be achieved through high-functioning project management software, which optimizes project requirements and management.

Why does content marketing need project management?

Effective content marketing project management doesn't necessarily require a human project manager. Instead, it can be achieved through high-functioning project management software, which optimizes project requirements and management.

  1. Coordinating resources: A project manager, or project management software, is responsible for efficiently managing all the resources required for a content campaign.
  1.  Manage timelines and budgets: Content marketing necessitates timely bill payments and adherence to deadlines, ensuring the appropriate use of resources.
  1. Monitor analytics: Regular monitoring of analytics and reporting is essential to track a project's progress and gain valuable insights.
  1. Collaborate team members: Project management software facilitates enhanced collaboration among team members through real-time communication and easy file-sharing, streamlining the content marketing process.

List of Project management softwares for content marketing

1. ClientVenue

ClientVenue is a top-notch project management software designed to make your work simpler and more efficient. You can utilize ClientVenue for automated project assignments, service booking, group collaboration, and payment handling - all in one place! 

This comprehensive system optimizes your workflow so that projects are completed faster and with less hassle.

One of the major benefits of ClientVenue is how easy it is to collaborate on projects with multiple team members. You can quickly create and share project plans, assign tasks, and track progress with ease. 

Top Features

  • Company Branding
  • Invoicing and Payments
  • Time Tracking
  • App Integration
  • Project Management
  • Reporting and Analytics
  • Team management

Pros

  • ClientVenue simplifies collaboration by distributing tasks, offering real-time messaging, and enabling file sharing, thereby enhancing team efficiency and communication.
  • ClientVenue empowers companies with a wide range of customization features, allowing them to adapt the software to their unique needs and maintain a uniform brand identity throughout all projects and interactions.
  • ClientVenue equips teams with automation tools to streamline repetitive tasks, enabling them to save time and focus on more substantial responsibilities.
  • Users have the ability to monitor the time dedicated to specific tasks and projects, offering valuable insights for tasks such as invoicing, project management, and evaluating team performance.

Cons

  • I haven’t encountered any drawbacks yet.

ClientVenue Pricing

ClientVenue offers two types of plans and both offer a 14 day free trial. They are:

  1. Professional: The monthly plan is priced at $25 per user. The benefits are:
  • Unlimited Projects
  • 10 GB Storage Drive
  • Timesheets & Resource Management
  • Client Invoicing & Payments
  • Branded Whitelabel Portal
  • People Performance Reports
  • Integrations
  1. Enterprise: The monthly price is planned at $40 per user per month. It includes all the benefits from the professional plan and:
  • Client Accounts
  • 100 GB Storage Drive
  • Dedicated Services Selling Page
  • Dedicated Accounts Manager
  • Custom Development
  • 1 on 1 Custom Onboarding & Coaching
  • Daily Standups

2. Wrike

Wrike is a one platform project management tool. It provides proofing and reporting for seamless campaigns. It helps in aligning strategy with execution and deliver results by taking control of billable hours and high-quality assets.

Top Features

  • Proofing
  • Project Resource Planning
  • Automation
  • Cross tagging
  • Custom Item types

Pros

  • Interactive tools like Gantt charts and Kanban boards for task scheduling.
  • Flexible workflow and automation to eliminate manual tasks.
  • Custom setup for workflow management and task organization.
  • The task management features of Wrike enables users to organize upcoming requests and eliminate repetitive tasks.

Cons

  • There is a learning curve with Wrike.

Pricing

Wrike offers five types of pricing plans:

Free Plan- This plan is for startups and freelancers.

Team: This plan is priced at $9.80 per user per month. 

Business: The Business plan is priced at $24.80 per monthly user.

Enterprise and Pinnacle: For the prices, please contact Wrike.

3. ClickUp

ClickUp is an all-in-one productivity platform which helps you in planning, organizing and managing projects. It makes the use of Docs, chats, Goals, Whiteboards and much more with easy customizable options.

Top Features

  • Multiple project views
  • Customizable Tasks Setup 
  • Real-time Reporting
  • Documentation

Pros 

  • It allows seamless integration with apps like Adobe Creative suite, Microsoft Outlook or Box.
  • Global timer allows you to start and stop time from any device and jump for tasks.
  • It provides easy access to assign and manage tasks from any device.
  • ClickUp tasks and automation helps in automatic routine work.

Cons

  • Clickeup provides some outdated integrations and needs updating.

Pricing

Clickup offers five pricing plans:

Free Forever: This plan is free and is suitable for individuals or small teams who want to organize their work. 

Unlimited: The Standard Plan costs $5 per user per month.

Business: This plan is priced at $12 per month.

Business Plus: Priced at $19 per month.

Enterprise: This is a customized plan and features 

4. Trello

Trello provides a variety of charts, cards, board menus for best organizing and workflow. It is a subsidiary of Atlassian software.

Top Features

  • Boards
  • List
  • Cards

Pros

  • It provides no code task automations which helps in saving time with administration.
  • Advanced checklists, easy page setup and onboarding.
  • Tags, labels and categories for task organization.
  • Virtual whiteboard helps in brainstorming resulting in more creative applications.

Cons

  • Prices are complicated for simple tasks.
  • Complex views of tasks due to no task trays available.

Pricing

Trello offers four pricing plans.

Free plan: This is a free plan suitable for small teams.

Standard plan: The Standard Plan costs $5 per user per month.

Premium Plan: The Premium Plan costs $10 per user per month.

Enterprise Plan: The Enterprise plan starts from  $17.50 per month.

5. Asana

Asana is a powerful project management software which helps in organizing all tasks in a single space. It helps in developing impactful project management by spotting project gaps and tracking resources.

Top Features

  • Workflows and Automation
  • Resource Management
  • Admin and security
  • Goals and Reporting

Pros

  • It helps in collaborating sales and marketing for effective and creative campaigns.
  • Agile campaigns help in reaching larger target audiences for your marketing needs.
  • It enables insightful reviews on performances and deployment of resources optimally.
  • It offers matching resources to strategic work and deliver high-impact results.

Cons

  • It is highly integrated software best for big firms.
  • Does not help in team collaboration for the same document.
  • Time tracking is not as efficient as needed for marketing.

Pricing

Basic: This plan is free and is designed for teams just starting up.

Premium: This plan starts from $10.99 and is suitable for creative project teams.

Business: This plan costs $24.99 per user per month.

Which is the best project management software for content marketing?

ClientVenue stands out as the top choice for content marketing project management. Its versatile toolset caters to all content marketing requirements with a user-friendly interface for client administration, invoicing, and billing. 

The project management feature of ClientVenue is comprehensive and makes use of your time and resource management effectively.

Here are some of the compelling features of ClientVenue:

1. Customizable Branding

ClientVenue offers customizable branding features from which you can create logos, icons, themes as per your requirements. It also provides login/signup page, Client Signup forms, domain whitelabel setup.

2. Project management

ClientVenue is best in business for project management as it has a coherent dashboard which includes tabs about the number of tasks completed, overdue tasks and total tasks along with team members and client information on one page. 

3. Time Tracking

ClientVenue can transform your time tacking experience by providing a well designed platform for monitoring time spent on projects. It can also help in managing billable and non-billable hours by keeping check on hours tracked and amount thereof. 

4. Client Management

ClientVenue is designed to provide cohesive client management and their respective projects. It also entails requests raised by clients, custom notifications, attachment and due dates information.

5. Automated Workflows

ClientVenue offers automated workflows that enable you to automate routine tasks such as sending emails or updating project statuses, which saves time and increases efficiency. 

This feature helps you focus on important tasks and ensures you don't waste time on administrative work.

6. Invoice Management

You can create professional invoices and payments from the invoicing feature of ClientVenue. With this feature, you have the ability to generate regular invoices and keep track of payment records, making money management more straightforward.

Conclusion

For content marketing firms seeking effective project management assistance, ClientVenue is the optimal choice. 

With ClientVenue, you can increase your productivity and save time. It is an all in one project management tool so you will not have to switch to different apps or softwares.

You can easily access it from the mobile and get a hands-free experience. ClientVenue is a proactive project management software, you can try it out for yourself with a free trial and elevate your content marketing game.

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